What is Good Content?
Web site design tips at custom web site designer website
Good Content Answers a Real Question
Every piece should start with a specific question your target visitor has.
Good Content is Specific and Actionable
General advice is useless. Specific, actionable advice is valuable. Give readers something concrete they can do immediately.
Good Content is Well-Organized
- A clear, descriptive headline
- An introduction explaining what the reader will get
- Logically ordered sections with descriptive headings
Good Content is Trustworthy
Cite sources for data. Content that overpromises and underdelivers destroys trust. See: Content is King
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